Let’s Talk about Nondestructive Testing (NDT)

Let’s Talk about Nondestructive Testing (NDT)

Nondestructive Testing (NDT) is an approach to evaluating products or materials, that doesn’t require their disassembly or otherwise impair their functionality. NDT can employ magnetics, ultrasound, x-rays, and other technologies. Art+Logic has worked on a...
What Does It Mean to Be a “Thought Leader”?

What Does It Mean to Be a “Thought Leader”?

I was recently given the opportunity to present myself as a “thought leader for my industry.” I’ve been pondering this. What do I know? What do I know so deeply and fully that others might want to hear my opinions on? Not much, it seems. Actually, I don’t have nearly as many answers as I have questions. But more than this, it’s the questions that really keep me interested. Here’s an example.