Music and AI (Artificial Intelligence)

Music Defense League

Prior to the release of The Jazz Singer in 1927, live musicians accompanied motion pictures in movie theaters. After the integration of synchronized sound, live musicians were no longer necessary. Protesting this technological advancement that took away their jobs, the Music Defense League spent $500,000 (quite a sum of money in the 1930s!) on an ad campaign featuring a maniacal robot. (more…)


Elihu Hershenson


March 1911

Icy wind blew the pages of the young man’s book from beneath his near-frozen fingers. His tattered gloves helped little. He huddled in an alley finding what warmth he could behind a bakery. The scent of baking bread made his mouth water but he dared not spend the few coins he had. His family needed every penny he earned as a newsboy to survive. He returned to the book — a law book — the hundredth he had studied cover to cover since coming to America, a poor Russian child who spoke no English. In a few short minutes, he would head back out onto the street and cry "paper," just as he had every day since his 10th birthday. But for now, he needed to focus on his studies, no matter how cold he was. (more…)

A Few of Our New Year’s Resolutions

Happy New Year image courtesy of retna karunia at Flickr

I resolve to brighten the lives and businesses of our clients and partners at every touch point.

I resolve to be more creative and persistent in uncovering the deepest and most meaningful ways in which we can impact our clients’ and partners’ success.

I resolve to get better at explaining how software is a creative medium and needs breathing room for creativity to flourish. (more…)

Composing and Improvising: the Art of Software Development

An illustration to convey composition and innovation in software development

In the early years of Art+Logic, my wife and I liked to visit a small inn in Palm Springs called Villa Royale. It was lovely. Each room was decorated in a different European country theme. The proprietors traveled frequently and brought back regional artifacts to lend authenticity to the room designs. It was a relaxed and creative space — especially the small pool at the back of the property with its odd shape and faux antique fountain. This was before we had children, so we had lots of hours to while away. I spent many of them pacing around that pool and sketching out my vision for how Art+Logic should work. How would we recruit developers? How would we keep track of our time? How would we bill our clients? (more…)

Picasso vs. Cezanne: Experimental Innovation and Software Development

© "L'homme à la pipe" de Cézanne et "Le fumeur" de Picasso/ ©The Samuel Courtauld Trust, Courtauld Institute of Art Gallery - Londres© succession Picasso 2009

In 2006, Wired Magazine published an article entitled “What Kind of Genius Are you?” The article highlights the work of economist David Galenson (currently a professor at the University of Chicago). Galenson is famous for postulating that artists fall into two classes: Conceptualists and Experimentalists. Conceptualists innovate radically, rapidly, and usually at early ages. The Wired article calls Picasso the archetype of Conceptual Innovation. Picasso upended modern art by inventing Cubism in his early 20’s. From the Wired article: (more…)