by Daisey Traynham | May 22, 2019 |
(. . . and how these are two very different phases of a software project)
Back in the day, we were all “web designers” – simply put.
We knew everything from buying the domain name to launching the site and figured out everything in between as the project progressed. Granted, it was mostly static HTML, links had blue underlines, and was still a novelty, but the role “web designer” was a catch-all title for a fresh new industry — digital design.
My, how things have changed.
Similar to how the role of “neighborhood doctor” has branched into a myriad of specialized fields of medicine, the same has happened in the world of web design. Technological developments, more advanced tools, focus on human-centered design and in-depth studies of user psychology has caused web design to branch out into its own specialized roles. (more…)
by Daisey Traynham | Feb 22, 2019 |
Navigating the physical world is hard enough for people with impaired vision. Imagine trying to navigate a website? or buying items on Amazon? something as simple as checking your online bank account is nearly impossible… unless the website meets WCAG compliance regulations. (more…)
by Daisey Traynham | Jan 31, 2018 |
Who ARE we?
You may have noticed that we changed our logo.
We felt it was time to revise our design so it continues to represent our unique blend of art and logic while also connoting the kind of strong, solid, and innovative work we do. How to achieve this goal sparked some amazing conversations about who we are, what we do, and how we want to position ourselves in the market.
And so, the journey began…
(more…)
by Daisey Traynham | Sep 6, 2016 |
It was August 1, 1981.
I sat on the hotel room floor, surrounded by guitars, keyboards, and gadgets, doodling on a complimentary Holiday Inn notepad. Dad tinkered with a motherboard as his soldering iron glowed, delicately balanced on the edge of an ashtray. The smell of pork chops, rice and beans wafted through the air as mom worked her magic on our portable double burner stove. I sat on the floor, glued to the television. It was that very moment the iconic M came to life and made its beautiful debut. (more…)
by Daisey Traynham | May 4, 2016 |
Thailand, elephants and Micron pens
After returning from a three-month journey through Southeast Asia, I’ve been doodling elephants. Lots and lots of zentangle elephants. I attribute this to the set of Micron pens I bought in Thailand, and wonder if these fine writing instruments are even capable of drawing patternless, non-tropical animals. Testing that theory hardly appeals to me since I’m still in elephant mode. So instead, I decided to challenge myself in other ways by creating the world’s first purely HTML/CSS “hachyderm”.
See what I did there? (more…)
