Design Roles – UX & UI

Illustration of a Sketch, Wireframe, Mockup, Development

(. . . and how these are two very different phases of a software project)


Back in the day, we were all “web designers” – simply put.

We knew everything from buying the domain name to launching the site and figured out everything in between as the project progressed. Granted, it was mostly static HTML, links had blue underlines, and was still a novelty, but the role “web designer” was a catch-all title for a fresh new industry — digital design.

My, how things have changed.

Similar to how the role of “neighborhood doctor” has branched into a myriad of specialized fields of medicine, the same has happened in the world of web design. Technological developments, more advanced tools, focus on human-centered design and in-depth studies of user psychology has caused web design to branch out into its own specialized roles. (more…)

The “UX” in “UI/UX”

Image of person mapping user experience. Photo by Alvaro Reyes on Unsplash

If you read the range of articles out there written on the subject of User Experience Design (UXD), you’ll find varied opinions about what it is in practice. Some say UXD is just about user studies and research to gather actual user data that will inform the design process. Some say the “UX” is about what users feel when they experience a product. Pretty much all of what experts write about “UX” is true, depending on what sort of product is being developed.